Blowing your trumpet
Although it's taken a fair amount of effort, Skillfair has started to get some exposure in the press over the last few months, you may have seen this article originally in the Mail on Sunday. We were particularly pleased to get this one because it helps to refute the idea that a 'management consultant' would be quite happy to work for £200 a day. We feel that anything we can do to promote the value that consultants and advisors bring to businesses will help all of you to maintain your rates and to be treated professionally.
One of the things I've learned from trying to get 'airtime' in the press is that my idea of an interesting story often doesn't coincide with the journalists but that if you persist you will eventually either find someone who agrees or be able to change the story so that it is interesting.
PR has a value for individual consultants too and it's worth at least considering whether an article a specialist magazine or a letter to the editor would be worth trying. Jo has put together some useful tips for DIY PR - if you have any techniques that have worked well for you please feel free to comment via the Skillfair blog
There's been the usual range of tenders on the site, these are just a small selection:
Health and Safety Drama Workshops , Greater London
Market Segmentation, Profiling and Marketing Campaign , North East England
Training Needs Analysis , North West England
Design services agency , West Midlands
Administration of Regeneration Survey , North West England
Oracle CRM Consultancy, South Coast
Management Development Training, Thames Valley
Business Development Project, United Kingdom
Copywriting for e-Crime guide, Wales
Energy From Waste Consultancy, Scotland
Business Engagement and Support,Yorkshire and Humberside
Microsoft SharePoint Development Services,Europe
Development of Waste Management Strategy , Greater London
IT Technical Support, Wales
Procurement Training Workshops , West Midlands
Sustainability Copywriter, Greater London
Training in use of Mash-ups, South East
Fund Manager and Consultancy Team , South East
Creative agency - advertising, London
Advertising Agency Services, West Midlands
Graphic Design, Scotland
HR Systems and Simplification Project, Scotland
Training, learning and development services, North West England
If you want to publicise your services or an event to fellow consultants then there's a much easier method than PR - as a Skillfair member you can post a 'Member Offer' which to be included in our weekly 'Offer and Event Alert' which goes to around 9000 consultants. Your membership includes enough credits for 2 adverts without paying anything extra.
This has been particularly effective for people running networking events and workshops and people have also offered e-books, free website reviews and similar offers - but please don't use it for 'I'm looking for a job in...' as that won't make it past the censor.
All offers must conform to our advertising guidelines - for more details click here - to post an offer just click here and login.